Word: 1960s
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Dates: during 1960-1969
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Size alone is no safeguard against the profit squeeze of the sluggish 1960s. This is the key message of FORTUNE'S eighth annual directory of the nation's 500 biggest industrial corporations. Though overall the companies on FORTUNE'S 1961 list boosted their sales 2.2% to a record $209 billion, their average after-tax profits on invested capital slid from 9.1% in 1960 to 8.3% last year...
...Industrial Revolution: discard costly frills, use low prices to lure customers, and make up for low profit margins with high volume. Familiar as this philosophy is (and a lot of people are working at it), it takes acumen to practice. By succeeding at it in the sluggish 1960s, Eugene Ferkauf has seized the lead in a retailing revolution that is shaking up every...
...late 1960s, a top British mathematician, Dr. John Fleming, monitors the trial run of a newly built radio telescope at bleak Bouldershaw Fell. With just these few clues, any science fiction fan knows what to expect: signals from outer space...
UNTIL lately, the favorite complaint of U.S. colleges was that high schools sent them immature and unscholarly freshmen. Now the tables are about to be turned. Ill-prepared for doubled enrollment in the 1960s, colleges also face a sharp rise in ability-the nation's better high schools are improving so fast that their top graduates are too good for ordinary colleges, and too numerous for the best ones to handle. The favored campuses in particular are hotly debating everything from admissions to curriculum, and a new shape for colleges seems to be in the making...
...notable example of Harris at work was his role in Kennedy's victory over Hubert Humphrey in 1960s decisive West Virginia primary. When polls showed Humphrey ahead, Harris concluded from interviews that Kennedy's main handicaps among West Virginia voters were suspicion of his Roman Catholicism and a feeling that, as a man of wealth, he would have little care for the woes of the poor. "We planned a three-pronged program," Harris says. "First, to show Kennedy really cared, he would tour the mining towns, and Franklin Roosevelt Jr. would come in to campaign for him, bringing...