Word: 1990s
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Dates: during 1990-1999
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Lifestyle choices in the 1990s are becoming increasingly complicated as conflicting studies about the latest health findings are published daily...
...which soccer moms mingle with ponytailed herbalists in the aisles of sparkling new stores. Sales of organic products alone, a mere $178 million in 1980, have blossomed into more than $4 billion, while sales of "natural" products--a term that's slicker than soy paste--have tripled in the 1990s and now exceed $12 billion. The retail organic-and-natural-foods business is gorging itself on 20%-plus annual-sales increases, in contrast to a subsistence diet of 2%-to-3% increases at traditional grocery chains...
...chief beneficiary of the boom is Whole Foods Market, whose 900% growth in the 1990s has produced a billion-dollar juggernaut with 78 stores in 17 states. Whole Foods rose to dominance in a three-year buying spree during which it acquired New England's Bread and Circus, North Carolina's Wellspring Markets and California's Mrs. Gooch's. Last year the company swallowed its biggest rival, the 22-store East Coast chain Fresh Fields, leaving Whole Foods and Wild Oats Markets, based in Boulder, Colo.--one-quarter its size--as the only two national natural-foods chains...
DIED. PATRICK CLARK, 42, pioneer of all sorts: first as a chef whose embrace of French cooking in the 1980s left patrons and rivals sighing, "Merveilleux!"; then as a parent of 1990s American nouvelle cuisine boom; and, as head chef at such to-die-for spots as Odeon and Cafe Luxembourg, one of the first blacks donning the top toque; of a heart attack; in Princeton...
...same time, the firm's employees became both rich and famous. Vice President Marc Andreessen was a Horatio Alger for the 1990s, parlaying the fruits of an eight-dollar-an-hour campus coding job into a personal net worth in the hundreds of millions of dollars. At one point, Netscape banned real-time stock tickers from company computers, as millionaire employees spent the days watching their net worth increase with the value of their options...