Word: 25â
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...good looks and 25?? will get you a phone call. Australia has a higher proportion of naturally rugged men than any other country on Earth, but combined, its two most recent Prime Ministers, John Howard and Kevin Rudd, have the sex appeal of a church mouse. Who cares? Both have made tough calls--Howard to back the U.S. through thick and thin after 9/11, Rudd to apologize for the treatment of Australia's Aborigines--and they've been stewards of one of the world's longest-lasting economic booms...
...roughly as People's Town. The central square is a traffic island with a Soviet T34 tank on a pedestal, a World War II memorial. Next to it is a farmers' market, where babushkas from nearby villages with woolly hats and dodgy teeth sell homegrown carrots and potatoes for 25?? per pound. But look closer, and it's clear that even Lyudinovo isn't frozen in time. A shopping emporium that opened a year ago sells South Korean refrigerators, French yogurt and fake Italian pumps. Several houses are being built on the outskirts - the first new residential construction in more...
...accepted. And at any given time, there are no more than five staffers inside an Aldi store. For instance, during Chernova's recent trip in Chicago, there were just two cashiers, an employee replenishing milk shelves and a security guard greeting customers. Even using a shopping cart requires a 25?? deposit, thereby ensuring that employees spend less time chasing carts...
Comcast got the message. The company is paying a 25??-per-share dividend, buying back $7 billion in stock, paring capital expenditures and canceling a scheme to keep paying Ralph Roberts after he dies. Greenberg now says Comcast is coming around, "The company is doing what shareholders want in a very smart...
...celebrity sponsorship was the ticket to the top for both Adidas and the smaller Puma. Jets quarterback Joe Namath paraded around Manhattan in the 1970s in his swanky white Puma sneakers, and fans bought hundreds of thousands of pairs. Namath had an unprecedented deal: $25,000 a year, plus 25?? for each shoe sold. Quaint, isn't it? The competition for star endorsers would define the battle for sporting-goods supremacy. By the time soccer star Beckham signed on in 2007, Adidas committed to a lifetime deal reportedly worth more than $600 million. Says author Smit: "It was the ultimate...