Word: 3m
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Dates: during 1960-1969
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Avoiding Disaster. The do-it-yourself adhesive labels became so popular that twelve companies, including 3M and Johnson & Johnson, quickly moved in for a share of the new market. Hurwich realized that trying to keep Dymo a one-item company would lead to disaster. As early as 1963, he started to diversify into other fields...
...been eager to move from a purely black-and-white technology into color reproduction. It has long been known that such mammoths as Xerox, RCA and Po laroid were entered in the race. Yet last week, in a preview at Manhattan's Roosevelt Hotel, St. Paul-based 3M Co. (formerly Minnesota Mining and Manufacturing) was the first to break from the gate. When the gold curtains parted on the stage of the hotel ballroom, 3M proudly revealed two prototypes of a copying machine that can faithfully reproduce in color...
...distant second to Xerox in the duplicating-machine area, 3M began field-testing its "color in color" copier last spring, says it will start delivering the machines on both a selling and a leasing basis within a year. To woo customers, 3M will, beginning early in 1969, open six display centers across the U.S. One of the most important selling points is that 3M's pioneering copier, by contrast with early color television, boasts high-quality color-in solids and halftones alike...
Carl A. Kuhrmeyer, vice president of 3M's duplicating productions division, expects color equipment to eventually capture at least 10% of a fast-growing copying-machine market that already amounts to $1 billion a year. Despite its substantial head start toward that rainbow of riches, 3M has every reason to respect the competition. RCA and Polaroid, which are both newcomers to the duplicating-machine business, are still working on color-copying processes of their own. Then, of course, there is always Xerox, whose color copier, when it comes out, will almost inevitably...
Jersey has a lot of big company on the international scene, including such other U.S. firms as G.M., Ford, Chrysler, General Electric, IBM, ITT, Union Carbide, Du Pont, 3M, Kodak, Texaco, UniRoyal, Mobil, Boeing, Pfizer, Olin Mathieson and Corn Products Co. Together, they are rocking the world. Their globalization is an inevitable showdown between modern technology and old-style nationalism. Technology is an odds-on favorite...