Word: 42nd
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Dates: during 1930-1939
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...last December newshawks discovered Samuel Insull in a suite of offices on the 42nd floor of that famed Insull monument, Chicago's Civic Opera Building. Dressed in cutaway and striped trousers, the white-crested utilitarian was about to take a familiar chair at the head of a long directors' table, carefully laid with pads & pencils. Between puffs on his cigar, Mr. Insull announced that he had nothing to say-"yet." But what he was up to was no secret. At 76, he was getting into radio broadcasting (TIME, Jan. 6). Last week the Insull venture was formally chartered...
...first score, for even Mrs. Rose is convinced that her impetuous little man has taken leave of his senses. But the best nicknames the pressagent has been able to think up for his boss so far have been "The Rasputin of the Rathskellers," "The Mad Mahout of 42nd Street." "Next year," predicts Mr. Maney, "Rose takes over the Yale Bowl...
...others lug heavy sample cases. Office boys dart in & out carrying their cards. The salesman's object is to wheedle the buyer into visiting his firm's showroom. Such an excursion will never take her outside the area bounded by Seventh Avenue, Madison Avenue, 30th Street and 42nd Street. At the manufacturer's showrooms the buyer may spend a whole day in a booth inspecting dress goods, sometimes on live models. She generally visits four or five showrooms before placing her orders...
Then came a wave of prosperity. He resumed his profession of architect, practicing for 20 years in an office on Manhattan's 42nd Street. As a painter he exhibited in the Armory Show of 1913 that introduced Matisse, Picasso and the French moderns to a baffled U. S. public. Since 1929 the Whitney Museum has bought three of his canvases. Since his architectural practice evaporated he has never made much money, but he has not lacked critical appreciation...
...Munro Elias. Started in 1917, the Al Munro Elias Baseball Bureau Inc. now supplies some 1,000 U. S. newspapers with daily & weekly statistics, releases yearly "unofficial" figures promptly at each season's close. The strange offices of the Al Munro Elias Bureau on Manhattan's 42nd Street contain the most elaborate baseball library in the world; a card index of every major league player for the last 20 years, with a lifetime record of his performances ; every box score kept since 1876. In the summer its eight clerks make a permanent record of every play in every...