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Back in the States, the ratings irony was delicious. CBS, which attracts relatively few 18-to-49s, has long decried advertisers' focus on demographics rather than overall viewers. Unfair! Ageist! Fifty-year-olds buy stuff too! Then CBS merged with MTV's parent, Viacom, and started courting youth (MTV heavily plugged Survivor). Against Survivor, Millionaire drew more viewers. But CBS, which won the 18-to-34 and 18-to-49 viewers dramatically (by 1.5 and 1.4 million, respectively), claimed victory...

Author: /time Magazine | Title: Television: Survivor: Age Takes Atoll | 6/12/2000 | See Source »

Coaches and athletes expect the same stiff fight this year. Many winners are returning. Outstanding among the veterans are Gardner Millett of Yale who won the 100 in 9.9s and the 220 in 21.2s. to set a new dual record. Yale also has Frank Curtis who did 49s. in the quarter mile. Hunt Ethridge who did 23 ft., 9 in the broad jump and Ben Holderness who won the mile...

Author: NO WRITER ATTRIBUTED | Title: CRIMSON AND BLUE TO MEET HERE TOMORROW | 5/13/1938 | See Source »

Yale has a fine track team--well balanced, well coached, alert, competent. In toppling Princeton 86-49, Yale won the 100 yards in 10s, the 220 in 21 7-10s, the quarter in 49s, the two miles in 9.54 7-10, the low hurdles in 23 3-5s, the shot at 44.5 1-2, the hammer at 165.2 1-2, (breaking a record of 25 years' standing), the discus at 135.7 1-4 and the pole vault at 13.4. Furthermore, two other Yale vaulters cleared 12.5, and its best high hurdler was a scant three yards behind...

Author: NO WRITER ATTRIBUTED | Title: CARENS PREDICTS YALE WIN, GIVES HARVARD CHANCE | 5/24/1929 | See Source »

...Class.--Eustis (Y) defeated B. J. Goldberg by decision. Time advantage, 6m., 49s...

Author: NO WRITER ATTRIBUTED | Title: BLUE KEEPS SLATE CLEAN | 3/19/1923 | See Source »

...Yard Relay Race.--Won by Yale (Frost, Freeman, Stuart, Morgan); second, Harvard (Cummings, Thomas, Delafield and Keyes). Time, 1m, 49s...

Author: NO WRITER ATTRIBUTED | Title: FRESHMAN SWIMMERS LOSE TO YALE YEARLINGS; SCORE 44-9 | 3/7/1921 | See Source »

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