Word: abc
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Dates: during 1980-1989
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...viewers have grown accustomed to the annual late-summer promotional blitz for the networks' fall premieres. But this year the hucksterism has gone far beyond the usual "ABC's the One" and "Come Home to NBC" sloganeering on- screen. Ads for network shows will turn up everywhere from billboards to women's hosiery departments. Besides CBS and NBC linkups with major retailers, a third network, Fox, has teamed with Coca-Cola to promote an Isle of Dreams Treasure Hunt. Only ABC is sitting on the sidelines...
...wonder that Sawyer, at 43, is the hottest newswoman in television? The sort of star news executives battle over, make promises to, open their wallets for? Last February, after more than ten years at CBS, she was hired away by ABC for a reported $1.6 million a year. The primary lure: the chance to join Sam Donaldson as co-anchor of Prime Time Live, the new weekly show that will debut this Thursday at 10 p.m. EDT. In addition, ABC dangled occasional fill-in anchor duty on World News Tonight and Nightline. The prospect of losing Sawyer so rattled...
...Time Live, Sawyer and Donaldson will be joined by an unusual (for a news show) featured player: a live studio audience. Both Yesterday, Today & Tomorrow and the revamped West 57th will feature dramatized "re-creations" of events, a dubious enterprise that blurs the line between news and entertainment. (Even ABC's World News Tonight tried the technique two weeks ago, with mock-documentary footage ostensibly showing suspected spy Felix Bloch handing a briefcase to a Soviet agent. Anchor Peter Jennings last week apologized on the air that the footage had not been clearly labeled as a simulation...
Sawyer's enthusiasms also run to tennis and movies, and Nichols has been introducing her to old films on the VCR (her most recent discovery: Renoir's The Rules of the Game). Nichols sat in on run-throughs of Sawyer's new ABC show and offered some suggestions about lighting and blocking. But, says Sawyer, "we're not very good consultants on each other's careers. We're very good, astute experts on each other and being happy." Notes a colleague: "She's like a kid, madly in love for the first time...
State Department spokesmen say the FBI is investigating unspecified "illegal activities" to determine "the extent of the compromise of security that has occurred." Bloch, who was born in Austria, is believed to have been recruited there by the Soviets at least three years ago, according to an ABC News report. Posted back to Washington, in 1988 he became director in charge of relations with the European Community and other international economic bodies for the State Department's Bureau of European and Canadian Affairs...