Word: abc
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Dates: during 2000-2009
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...which happened, kind of--just with a different anchor. Nearly a year after taking over ABC's second-place evening newscast, Charles Gibson is neck and neck in the ratings with NBC's Brian Williams, and Gibson recently won ABC its first news sweeps month in more than 10 years. Katie Couric, who was supposed to be the agent of change, lags about 2 million viewers behind...
...success, was the anti-Couric: avuncular, male, older (he replaced Elizabeth Vargas, two decades his junior) and unreliant on innovations like Op-Ed segments. Hiring him implied an entirely different view of TV news and its future. CBS was programming for the viewers network news wanted. ABC was programming to keep the viewers network news already had, for as long as the Grim Reaper would permit...
Moderators Mark E. Halperin ‘87, political director of ABC News, and Mark McKinnon, a lecturer at the Kennedy School, began the discussion with a conversation on the unprecedented pace of the 2008 campaign, with Prince claiming that the speed is “a testament to how much people are ready for a change in direction...
Sources: Salon; New York Post; Reuters; CNN; ABC News; Reuters; Forbes...
...with partners like Viacom, NBC and Turner and target other major media companies. The mission is to program--and monetize--their content for mobile phones. Rodriguez plans to help expand MobiTV's role as a distributor that fashions content into made-for-mobile programs such as Fox Sports and ABC News Now as well as unique content channels. "At the end of the day, we're an enabler," she says with buoyant vitality, accented by hair nearly as orange as her patent-leather shoes...