Word: abc
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
Goldsmith doesn't have to understand ads to profit from them. All he has to do, as president of sales and marketing at the ABC television network, is sell lots of 30-sec. slots. And now that dot.coms are caught up in a frenzied race to make their brands widely known outside cyberspace, his job has never been easier. "We're attracting people we haven't even heard of," says Goldsmith, who has raked in $200 million in Net-related ads this year. "You can't match the reach of network...
...ironic. Although network television loses viewers every year, ABC can still produce an audience of 18 million in a prime-time hour. Try to get that many visitors to your website in a day or a week. And cyberspace brands are not exempt from an old law of advertising that says share of mind leads to share of market. It's no wonder, then, that Web companies are widely dependent on the tube, as well as newspapers, magazines (thank you very much), radio and billboards, to imprint their brand names on as many brains as possible--particularly consumers who aren...
...news--released after the Harvard Current magazine conducted a phone interview with the governor yesterday-- created a nationwide media frenzy, with the Associated Press placing the story on its national wire and ABC's "Good Morning America" scheduling a live interview with the Current's editors for this morning's broadcast...
...ABC in New York, producers set to work trying to confirm the story in time for World News Tonight at 6:30 p.m. The story did not air, although Loss and Kim were scheduled to appear on this morning's "Good Morning America" to discuss their interview...
...lesbian characters in prime time (depending on how you count and categorize them). Most are post-Ellen additions, and they are no longer limited to bit roles and punch lines (though TNT dropped a stereotypically gay "character" from World Championship Wrestling after receiving complaints about gay bashing). ABC's Oh Grow Up and Wasteland feature gay leads with actual, if tentative, love lives (Ford, a lawyer who's just left his marriage, and Russell, a closeted soap actor). Action has two gay regulars; one is Bobby G., a ruthless studio head whose massive male endowment symbolizes his show-biz power...