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...could blame Good Morning America's ray of sunshine for feeling burned out after 17 years of morning chat? JOAN LUNDEN announced last week that she will leave the ABC wake-up show in September but will continue to contribute to other ABC News programs. Although rumor had it that she was sidelined because GMA has been whipped by NBC's Today in the ratings for a year and a half, the network brass said the choice was all hers. At the same time, recollections of Lunden's many interviews--and hairstyles--over the years quickly gave way to speculation...
DEBORAH ROBERTS Worked her way up Wed to Al Roker of 20/20 through NBC's ranks; NBC's Today. No correspondent, ABC even got an Emmy precedent for spouses nomination for 1992 duking it out in the Olympics coverage. morning ratings...
...YORK CITY: Mired firmly in third place during the 1996-97 televison season, ABC execs needed to do something to shake things up. Their solution? Frequent flyer miles. The Disney network announced it will give out miles on American Airlines to anyone who will watch their shows. The catch is that there's homework involved: You have to fill out questionaires to prove you watched shows like 'Ellen' and didn't just hear the highlights at the office. ABC did not say how many miles you could get through the program, or whether you would get more credit for watching...
Most insiders think Tarses' job is safe for now, if only because Disney and ABC can ill afford the embarrassment of another high-profile executive shake-up. Last December, Michael Ovitz, the former superagent who spearheaded the effort to hire Tarses, resigned after a troubled 14-month tenure as Eisner's No. 2 executive. The news division is currently going through a rocky transition, as longtime president Roone Arledge has been promoted and his successor, David Westin, is weathering a messy scandal over his affair with the network's top public relations executive, Sherrie Rollins...
...Tarses. "She has a job that she loves very much and works very hard at. She has no interest in coming over here. No one approached her, and she never approached anyone." Iger also flatly denies that any overtures were made to Laybourne. A more likely scenario, say close ABC watchers, would be for Eisner to persuade Marcy Carsey, the co-founder of Carsey-Werner Productions (Roseanne, 3rd Rock from the Sun), to join the network in a position over Tarses. Eisner, who once worked with Carsey at ABC, had talks with her a year ago, but they have apparently...