Word: absorbability
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...doesn't just happen on one night," says Ross. "You weave it together, forming a partnership between programming and marketing. You go different places to reach different people." The franchise had good timing; HSM's appearance coincided with the rise of a global middle class that's equipped to absorb it. When it first came out in 2006, the newly minted consumers in the Middle East, Latin America and Asia had the TVs to watch it on; their kids could keep the buzz alive via Internet and cell phone. After the movie aired on Chinese TV, Ross called...
...expecting in state revenue for the current fiscal year. “With two thirds of the year remaining, it will require draconian measures to meet this,” City Manager Robert W. Healy said. At the meeting, Keefe explained that it would be impossible for CHA to absorb such extensive budget cuts—equivalent to about 20 percent of CHA’s annual revenue—for the current fiscal year. The state’s budget cuts call for withholding $200 million in Medicaid reimbursements from healthcare providers; $40 million of those reimbursements had been...
...black silicon had phenomenal light absorption sensitivity in both the visible and infrared regions, according to Mazur. By contrast, normal silicon does not readily absorb infrared light...
...Lesley’s campus planner. “It’s part of the neighborhood, and the neighborhood is part of the educational experience.”Graduate School of Design professor Alex Krieger noted that Lesley’s construction “is easier to absorb than a giant science building” and would thus make opposition less likely to gel. The neighbors, he said, “are not threatened by Lesley yet.”But that’s not to say that having students live side-by-side with residents eliminated...
...uses 8.6 squares of toilet paper per bathroom visit, for a total of roughly 57 squares a day. Charmin Ultra has 264 squares per roll, which translates to about 30 bathroom visits. So one Costco-size pack of toilet paper overarms the eager customer with enough toilet paper to absorb more than 1000 bathroom visits. That, says Steven Stoll, is just plain excessive. In “The Great Delusion: A Mad Inventor, Death in the Tropics, and the Utopian Origins of Economic Growth,” Stoll beseeches his readers to be more economical with their toilet paper use?...