Word: absurdness
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...plan assumes that all press is good press, and that companies will pay to have their name attached to a prank that's absurd enough to make the evening news and water-cooler banter the next morning...
...Novak doesn't want to create another show, package comedy and offer it to the public. He plans to make the absurd happen in real life, and let the nightly news retell the story for a public that will, hopefully, appreciate the joke...
...junior high, it was carpentry-"I liked to build stuff"-but when he realized that houses would be too small, he scaled up his plans, and decided to be a real-estate developer, a "Donald Trump with a sense of the absurd...
...euro is scheduled to be introduced for retail purchases. The transition to the new currency will surely go smoothly, though there is the potential for at least minor confusion and delay. Only after you spend some time examining the photograph do you realize that it's a gently absurd, tongue-in-cheek version of what could go wrong. But of course, spending time chuckling over this image is the whole point. At the bottom are the words "On Europe. On Time." Yes, that Time. Welcome to our new advertising campaign. The bakery scene is the first in an eye-catching...
...last chapter, Johnson goes back to Liberia at the request of Esquire magazine. This section is simultaneously an unfiltered report of events and an absurd hallucination, with Johnson portraying the Africa of Liberia not so much as the Dark Continent as another planet. Menacingly titled “The Small Boys’ Unit,” Johnson writes of trying to reach and interview Charles Taylor, one of Liberia’s leaders. He gets stuck on buses that sometimes decide not to go anywhere. He gets his passport only mistakenly stamped, and nearly sends his guide to jail...