Word: accessibly
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...called end-time began last October, after ABC agreed to put Lost and Desperate Housewives on Apple's iTunes store as $1.99 downloads, giving viewers their first taste of (legal) Internet access to hit shows. "Every new-technology company had been courting us," recalls Disney-ABC TV president Anne Sweeney. "It's one thing to discuss possibilities, but when we saw the video iPod and iTunes store, the consumer experience was so vibrant, it convinced us that this was the right technology." Within a month, CBS and NBC made plans to offer some of their top shows as 99¢ video...
...there'll be a court case within six months over this," predicts Rafat Ali, owner of the industry-news site paidContent.org One struggle brewing pits CBS against its affiliate in Raleigh, N.C., WRAL, which wants to stream prime-time shows live, then sell downloads on its own website, limiting access geographically to Raleigh viewers. Production companies and studios that provide shows to networks pose another potentially thorny family feud. Networks haven't figured out yet how to split the pie, which is why the Big Four have so far placed only their wholly owned shows on off-network platforms...
...ancestral remains under the Native American Graves Protection and Repatriation Act, demanding that the skeleton be reburied without the desecration of scientific study. A group of researchers sued, starting a legal tug-of-war and negotiations that ended only last summer, with the scientists getting their first extensive access to the bones. And now, for the first time, we know the results of that examination...
...wasn't a battle worth waging anywhere else. "Rather than try to fight these [bouts] state by state, it just seemed like the right time to begin to sell emergency contraceptives," says Mona Williams, a Wal-Mart spokeswoman. The decision is the latest in a string of developments expanding access to emergency contraception, one of the few arenas in which abortion-rights groups seem to be gaining ground...
...fight over Plan B is far from over. The real prize is over-the-counter access, which would make Plan B as easy to buy as a condom. The Food and Drug Administration last year delayed a decision on over-the-counter access for Plan B, ignoring the recommendation of its own scientists, as TIME reported in September. The Center for Reproductive Rights has sued the FDA to force a ruling, but a decision on this politically charged issue is unlikely before the November mid-term elections...