Word: accountings
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Dates: during 1940-1949
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Exactly what happened when they first got there is still a question. According to one account: the secretary of the municipal president said, "Those are the sons of bitches we are waiting for!" and ordered the church bells to sound a tocsin. Within a few minutes the federal officers were being stoned and beaten. Arenas played dead, escaped. Ocana was killed...
...This was Evan Llewelyn Evans, advertising and radio genius, scourge of account executives. . . The man who had built and broken more stars than anyone else in radio . . . who had fired a world famous Metropolitan Opera soprano because she wouldn't sing Some of These Days. . . . Mr. Evans raised his straw-covered head once more, hawked and spit on the mahogany board table. . . . It was always there, the feeling of fear. It hung in the air in the office of Evan Llewelyn Evans. . . . The Fear...
...these crisp, copywriter words, in his best-selling book The Hucksters* (Rinehart; $2.50), Frederic Wakeman described a big advertiser and the fear of losing his account that supposedly haunts all ad agencies. As a onetime account executive for Manhattan's Foote, Cone & Belding he had handled the big American Tobacco Co. account ($3,000,000 a year) a job in which he had had to satisfy American Tobacco's exacting president, George Washington Hill...
...clerk show him a $150,000 necklace. Hill picked it up, shook it in the face of the astounded adman and boomed: "That's what I mean. Give me finished copy-not rough layouts!" Then he handed the necklace back to the clerk, walked out. Presumably on account of such didoes, Young & Rubicam resigned the Pall Mall account ($400,000 billings) in 1941 because Hill demanded too much service...
...general of Adamic's logic and tendency, Dinner at the White House is sprightly reading in parts. The old ban against quoting the President's most casual remarks without permission is now off in Franklin Roosevelt's case. The result is a kind of super-Winchellian account of White House gossip, undoubtedly the first of many. Sample: at dinner F.D.R. mentioned that ex-King Carol of Rumania wanted to come to the U.S., "but of course we can't let him in." Mrs. Roosevelt: "Franklin...