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Word: accuquartz (lookup in dictionary) (lookup stats)
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...gaining only a minute a year, compared with one or two minutes a week for most other watches. Bulova introduced the first marketable quartz-crystal watch in 1970, but its $1,350 cost was prohibitive. Late last year Bulova brought out an improved and cheaper version, the $395 Accuquartz, believed by many to be the best quartz watch on the market. By then Timex had begun marketing a quartz-crystal watch for $125. Hamilton came out with its $2,100 quartz-crystal Pulsar, and last month Japan's Seiko brought its three quartz timepieces to the U.S., the cheapest...

Author: /time Magazine | Title: MARKETING: The World Watch War | 6/19/1972 | See Source »

...tiny quartz bar that vibrates when charged by electricity from a mercury-oxide battery the size of an aspirin tablet. Ground to the proper thickness, quartz has the inherent capability of vibrating at a precise and predictable rate-32,769 times per second in the case of the Bulova Accuquartz...

Author: /time Magazine | Title: MARKETING: The World Watch War | 6/19/1972 | See Source »

Depending on the brand of watch, these vibrations control several different mechanisms that turn the hour and minute hands. Bulova uses the electronic tuning fork developed in its Accutron watch, a battery-powered model that is just a shade less accurate than the Accuquartz; Timex employs a conventional balance wheel; Benrus, the Swiss and the Japanese use a "stepdown" motor. Linking these mechanisms to the quartz crystal is an integrated electronic-circuit chip, and U.S. electronic firms are enthusiastically moving to supply the chips to the quartz watch market. Japanese, Swiss and American watchmakers are buying theirs from such firms...

Author: /time Magazine | Title: MARKETING: The World Watch War | 6/19/1972 | See Source »

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