Word: ad
(lookup in dictionary)
(lookup stats)
Dates: during 1960-1969
Sort By: most recent first
(reverse)
...towns that publish daily newspapers. And where competition has vanished by merger, it has rarely been permitted to survive in spirit, as it does in Cincinnati. In Memphis, for example, another Scripps-Howard monopoly town, the two papers share the same plant and the same ad salesmen...
...Show Magazine would be getting their copies of the July issue next week. But circumstances have seldom been normal on Show, and there is not going to be any July issue. Last week Show's millionaire proprietor, A. & P. Heir Huntington Hartford, paid $3,000 for an ad in the New York Times to explain...
...have been tightening our belts with a reduced staff," confessed the ad. "The undersigned, by the way, has rolled up his sleeves and is at work as Editor-in-Chief. And though we are skipping the July issue due to our reorganization, our combined July-August issue will be worth waiting...
Huntington Hartford's disingenuous public pitch constitutes his last-gasp effort to rescue a losing proposition. Show has cost him $6,000,000 in its three years of life, and although both circulation and ad revenues are up this year, the magazine is falling into the hole by $100,000 per issue. Hartford has tried to sell, but can't find a buyer. On the boss's orders, Show's President Frank Gibney cut the staff from 70 to 30 hands and aimed at turning the corner into black ink by 1965. But then Hartford impatiently...
...open Show's pages to TV coverage -a medium that Gibney resolutely ignored as beneath Show's notice-and to compensate for the lost July issue with a dividend issue to be tacked onto the end of subscriptions. From now on, promised Hartford in the Times ad, Show would go out, more or less regularly, to those subscribers "who don't always get their copies, and those who keep getting them whether they want them...