Word: ad
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Dates: during 1990-1999
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Branding is, well, a hot trend largely due to Fakir Musafar, 69, a former ad executive who calls himself a shaman and devotes his life to bod-mod, along with other more fantastic practices like O-Kee-Pa, a mystical Native American body-suspension ceremony. Musafar started a California state-licensed branding school in 1992 and has spread his philosophy through a website and a quarterly magazine called Body Play. He claims that branding is now administered by some 50 people in the Western world and could hit the mainstream in the way piercing did a few years...
...reform coalition is a fragile one, which may be tested by several proposed compromises. One would ban soft money but drop the other main provision of the bills, restrictions on "issue ads." These ads, run by the parties and by outside groups, usually stop just shy of telling voters to support or oppose a candidate, thus escaping most election-law oversight. This week, for instance, the conservative Americans for Tax Reform is running a $4.2 million televised ad campaign touting the Republicans' tax bill in seven states with vulnerable G.O.P. Senators, and other groups are running ads targeting legislators...
What we're thinking: Um, didn't we just see a Rite Aid ad like this...
...Jack Oliver and media adviser Mark McKinnon, he kept chewing on the question. The calls went out, to chief strategist Karl Rove and communications director Karen Hughes. It was one thing to refuse to talk about drugs--but this was about White House security and double standards. "Imagine the ad our opponents could make if we didn't answer the question," said an adviser. "'As President, George W. Bush would maintain a double standard when it comes to illegal drug use by White House employees--one for him and one for everybody else.'" And so they agreed that Bush should...
...commerce debate isn't a new one--Da Vinci's Mona Lisa is said to be the most reproduced painting in history--but the corporate approach of Media Arts brings the argument to a new level. "I have an N.C. Wyeth hanging in my office that was a tire ad in 1916," says Scott Usher, president of Greenwich Workshop, a publisher in Shelton, Conn., "and very few art critics are going to say Wyeth was just an illustrator." Norman Rockwell battled the same demon, and Andy Warhol took heat for suggesting it was O.K. to have assistants do some...