Word: added
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Dates: during 1950-1959
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...Star Co. and Ad Director Sees promptly announced that they would appeal; Federal Judge Richard M. Duncan meanwhile considered a motion to dismiss the case against Sees. Star Publisher Roy Roberts blasted the court's verdict, saying: "We sincerely felt that [the Government's case was] so flimsy it should not even have gone to a jury...
...change in the Star's ad and circulation practices will await the results of its appeal and hearings of a civil suit also filed by the Department of Justice. In the civil suit, which is now being prepared for trial, the Government wants the court to order the Star Co. to divorce its radio-TV station WDAF from the newspapers, and split up the Star and Times into two separate papers as far as circulation and ad rates are concerned...
...goddamned bankers" and attack railroad operators while he championed the poor, neglected passengers. Crusader Bob's most effective ploy was a cartoon of a pig. fat and sassy in his freight car, looking down on a bedraggled, luggage-laden human traveler and his family changing trains. Hooted the ad: "A hog can cross the country without changing trains...
...item at a ridiculously low price as a come-on, to get into the prospect's home or get the housewife into his store. Then the salesman tries to switch the prospect to a high-priced model. For example, in Cleveland last week, a housewife answered a TV ad for "a brand-new Free-Westinghouse* sewing machine for $50." When the friendly salesman turned on the machine, it made so much racket she thought it would scare her children. When she complained, the salesman readily agreed, but he just happened to have a better machine...
...Dutch movie exhibitors found an effective answer to unkind movie critics. Two Hague movie houses took a sizable ad in a morning paper quoting from four unfavorable reviews by Hague critics and five favorable reviews by Amsterdam critics. The home and office telephone numbers of the Hague critics were printed, and readers who disagreed with them were respectfully urged to call up the critics and discuss the matter. By week's end one distraught Hague critic, with a ringing in his ear, was planning...