Word: added
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Dates: during 1960-1969
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...Humphrey campaign since last May, the dartboard pitch had real impact. To the Humphrey people, it seemed more like subliminal sabotage. DDB dutifully went back to its storyboards, but not for long. Democratic Campaign Manager Larry O'Brien fired DDB, abruptly dumping the shop whose wry, whimsical ad techniques (Avis, Volkswagen) had worked so well for Lyndon Johnson in 1964. Humphrey's people called in Campaign Planners, a group formed largely of staffers from Lennen & Newell, the nation's 14th largest agency...
...With only six weeks remaining before the voters go to the polls, the Democratic dustup leaves Campaign Planners pretty much last in the presidential image-making race. DDB had had a chance to air only a few commercials. The new Humphrey-Muskie group, which will run its first TV ad this week-fully a month after Chicago-faces competition that is already in high gear...
...seven--most of whom are resisters themselves--acted as an "ad hoc group" representing the students of Harvard Divinity School...
...their clients' products. A notable and reticent exception is Norman Hulbert Strouse, 61, chairman and for seven years chief executive of J. Walter Thompson, who quietly announced last week that he was going into early retirement. Closing out a 40-year career with the world's largest ad agency, Strouse wanted no fanfare and got none. From his corner office he sorted out personal belongings, which include 100 owls in a collection started in the days when a wise old owl was J. Walter's trademark. Strouse had a final cup of coffee and a last cigar...
Building on Blue Chips. His mode of departure reflected his belief in calm continuity. Well aware that ad agencies often slow down when their bosses grow old and linger too long, Strouse began planning his own retirement three years ago. He tapped Dan Seymour, a one time soap-opera actor who revitalized J. Walter's television department, to become president. Now Seymour takes full charge of a shop that, thanks to Strouse, is not about to lose its No. 1 ranking. Billings have more than doubled since Strouse was named president in 1955, and currently exceed $600 million. With...