Word: added
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Dates: during 1980-1989
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...Supreme Court Justice is not supposed to be a White House 'team player,' " asserts an ad appearing in four major U.S. newspapers beginning last week. The full-page message cost People for the American Way, a liberal activist group, some $135,000. But that is small change in the all-out lobbying war over the Supreme Court nomination of Appeals Court Judge Robert Bork. Anticipating this fall's Senate confirmation vote, hundreds of liberal and conservative interest groups are expected to spend more than $20 million in multimedia ad campaigns and direct contact by mail and phone. Their main target...
...release of the dolphins was the work of the Oceanic Research Communication Alliance, a ragtag team of dolphin lovers and scientists. Most previous attempts to release captive dolphins have been ad hoc or ill conceived. In 1977, for example, animal liberationists "freed" two dolphins from a tank in Hawaii. Hours later one of them was briefly spotted foundering on a reef, badly lacerated. Even so, scientists and conservationists are - increasingly interested in readapting captive or injured sea animals to the wilds. Last month the New England Aquarium, with support from the National Oceanic and Atmospheric Administration, organized a successful attempt...
...first impulse was to put an ad in the Houston Chronicle for a top-notch doubles partner, but that wouldn't have been fair. And since Ivan Lendl and Boris Becker didn't return my calls, I settled on one of my old friends...
...IKEA's regular low prices. A sofa that normally goes for $195 was $95, while $69 dining-room chairs were marked down to $49. The 3.5 million people in the Washington area could hardly miss the 330 radio and TV commercials touting the sale -- or the double-page ad in the Washington Post. City buses winked with the company's cryptogram: an eye and a key followed by "ah!" The hoopla brought out 10,000 shoppers on the first day of the sale...
...typical Spanish-language television commercial now costs about $90,000 to make, ten times the price of a decade ago. In creativity and sleek production values, these ads are often comparable to their English-language counterparts. A Spanish ad for Miller Lite carried on the beer's celebrated Tastes Great- Less Filling theme. But added to the cast were a gaggle of Latin celebrities, including former Boxing Champion Alexis Arguello and retired Boston Red Sox Pitcher Luis Tiant. Miller apparently believes that, in the Hispanic community at least, Tiant's pitch for beer can be as effective as any fastball...