Word: adding
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Dates: during 1940-1949
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Drew Pearson, brash, breathless, and sometimes knowing Washington columnist, wearing a smile for the photographer and getting a kiss from bridal-veiled Daughter Ellen (as Thurman Arnold's son George, the groom, stood by), beautified a Woodbury beauty soap ad...
Ivory Tower. In 1922 Herbert Matthews, a bookish youth with a new Phi Beta Kappa key (Columbia University), answered a blind want ad in the New York Times for a secretary. The advertiser turned out to be the Times itself. After three years in the business office, he switched to the news department. A reluctant journalist, who still has a tendency to be ponderous and pontifical, he spent much of the next ten years longing to get back to his books (Dante, medieval history). Even when he became second man in the Times's Paris bureau, he writes ruefully...
Said a Bankers Life Co. magazine ad a few months ago: "How you can become financially independent. Mary and I did . . . we're living on a life-income of $150 a month." Last week the company bowed to the high prices of the times. Said the ads: "Mary and I did it . . . we're happy as kids on a life income of $200 a month...
Last Resort. In Miami, a desperate ad appeared in the Herald: "Harvard graduate, age 20, B.S. in chemistry. . . . Willing to work for a Yaleman...
...does it again!" exulted a Russeks dress ad in the New York Times. "A kiss from Henry.'' squealed an Arnold Constable cosmetics ad...