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Unfortunately for the Cheney, he made a perfectly understandable slip of the tongue and instead gave out the address www.factcheck.com—which, at the time of the debate, pointed to a humdrum ad-bloated education site. Even more unfortunately for the vice president, whoever controls the web server with the .com address is apparently both quick-thinking and discontent with the current administration—factcheck.com almost immediately became a redirect to www.georgesoros.com, site (unsurprisingly) of wealthy liberal financier George Soros. The current tagline on that site is “Why we must not re-elect George...
...than most other business cards." It's a little impish, yes, but also engaging, like the offbeat advertising campaigns dreamed up at Bogusky's Miami firm, Crispin Porter & Bogusky. That's the company, after all, that created the Subservient Chicken, Burger King's bizarre chicken-sandwich mascot. The online ad features an actor in a chicken suit and a garter belt who will do just about anything visitors to the site demand (short of poultry porn). Designed to convey Burger King's "Have It Your Way" slogan to a more irreverent, Net-savvy generation, the site subservientchicken.com has recorded over...
...crime, punishable by up to four months in jail and a $750 fine, for state and local officials to fail to report any suspected aliens seeking welfare, medical care or other public benefits. Proponents, backed by the Federation for American Immigration Reform, a Washington-based lobby, launched a TV ad campaign this week, claiming that illegal immigrants cost Arizona taxpayers $1.3 billion a year. Prop 200, the ad says, "sends a message that Arizona is sick and tired of illegal immigration...
Colgate is getting squeezed. Procter & Gamble, maker of archrival Crest toothpaste, is starting to see the results of an aggressive marketing campaign, including a massive jump in ad spends and primo placement on nbc's reality-TV show The Apprentice. One result: Colgate-Palmolive's toothpaste business, anchored in the eponymous brand, is losing market share. Though still the category leader in the U.S. and globally, Colgate has seen U.S. share slip, from 35.3% at the beginning of 2003 to 33.3% during the second quarter of this year, according to Smith Barney stock research. In September, Colgate said its second...
Yeah, yeah, yeah. The sentiment is almost as sweet as the business prospects. With an estimated $485 billion in annual purchasing power, the country's 15 million-strong gay audience represents an alluring target for programmers and advertisers who, Graden says, have so far been enthusiastic about committing ad dollars to LOGO. And despite some protests from such conservative voices as the American Family Association, the cable venture is good to go with a mission that is simple and straightforward: entertainment...