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...that anyone Googling a variation on the words "Keith Ledger" would see the HuffPo story at the top of the search results, thus snagging people who didn't know the actor's unusual name. The higher up a story appears in Google search results, the more page views - and ad money - it brings...
...reporters to develop the Seattle Post Globe, a site, she says, that will be devoted to keeping alive what she calls the scrappy, underdog spirit of the paper, either as a cooperative or a nonprofit. Says Deneen: "It just seems, to some of us, at least, that ad-based journalism is sending journalism down the wrong road." Also trying to move into the space created by the demise of the P-I is SeattleCourant.com, launched by University of Washington journalism student Keith Vance. "My guiding principle is to do traditional print journalism that is simply published on a computer...
FlyBy is looking anxiously forward to the latest, and (hopefully) greatest revival of H Bomb, even if it cost you $10 a piece. If you want them around more, buy the mag and donate! According to the e-mail, every student organization that gives $20 gets an ad within their pages. What better branding than getting having your org next to?...
...asking Rudd far better questions than I was asking. When Rudd mentions playing Lisa Kudrow's boyfriend on Friends, Politziner asks, "Was she a good kisser?" Rudd deflects with "Well, I knew her husband," and then explains that TV kissing rarely involves tongue. Politziner also finds out the best ad-libbers Rudd has worked with (Will Ferrell, Steve Carell and Jane Lynch), his favorite books (Pete Hamill on New York history), where he lives (he rents an apartment in the West Village and recently bought a weekend house in upstate New York) and what he's been working on (Rudd...
...losing $1 million a week. One investment bank recently said the paper is worth only $20 million. The paper is the flagship of what the Globe's parent, the New York Times, calls the New England Media Group. The Times has substantial financial problems of its own. Last year, ad revenue for the New England properties was down 18%. That is likely to continue or get worse this year. Supporting larger losses at the Globe will become nearly impossible. Boston.com, the online site that includes the digital aspects of the Globe, will probably be all that remains of the operation...