Word: addressive
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...exploration rights to half of Biliran Island in the country's south. Twenty years ago, three boreholes were drilled on Biliran and then abandoned when the underground liquid at the other end of the drill was found to be too acidic. Since then, the industry has learned how to address that problem by adding chemicals to the mix, and geologic exploration is underway again. "I think a lot of investors trust Icelanders for what they're doing. They understand the risks involved," says Zammy Sarmiento, president of Biliran Geothermal Inc., the group that won the concession...
...answer early criticisms. Because firms investing in carbon credits need to estimate how much deforestation would have happened without a scheme, REDD projects can only work in countries with high rates of deforestation. That alleviates concerns that money will be spent to protect forests under no threat. To address fears that protected forests might be lost through a fire or logging, brokers build in reserves - selling, for example, only 80% of the carbon actually contained within a forest, and tapping the remainder if some part of the protected area should be lost. To prevent leakage - the possibility that protecting...
...Sustainable Development, an organization of about 200 companies committed to smart environmental policies. Some cutbacks are inevitable, he believes, but "sustainable development is now an integrated part of doing business. It's not a question of environment versus business. It's a business issue, and if companies don't address it, they will have problems with their license to operate and grow." His business council has been working with most of the leading players in the cement, metals and mining, and electric-utility industries to define specific targets for such things as CO2 emissions and responsible use of fuels...
...address the problem, Forest Ethics, a San Francisco--based environmental group, has launched a national Do Not Mail campaign, modeled on the successful Do Not Call Registry. So far, 19 states have debated Do Not Mail proposals. But none has passed--and who knows if any ever will. Will Craven, a spokesman for Forest Ethics, says that's partly because marketers pour millions of dollars--and lobbying savvy--into manipulating our mail: "We now have a runaway supply of junk in the face of shrinking and even resentful demand." (See TIME's special report on the environment...
...seems like a lot of green, ProQuo.com is the most comprehensive free service. Type in your name and address, and the site lets you opt out of credit-card solicitations, catalogs, Valpak coupons, sweepstakes announcements and other postal plaque. In addition to eliminating unwanted mail, the company plans to generate ad revenue by letting consumers specify the kind of offers they actually want to receive. What a novel concept...