Word: adds
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
...million bbl., up 800,000) in large part to Ultra, which was launched in late 2002 and whose sales have more than quadrupled initial projections. "It became the fastest-growing beer brand since Miller Lite was introduced in 1975," says Schuhmacher. The company quietly reformulated its Natural Lite to add to the low-carb train. Promoting low-carb beer got a little trickier this month when the Feds warned against ads portraying these drinks as even remotely healthy...
...week induction period that limits dieters to 20 grams of net carbs a day, ideally via two cups of salad and one cup of nonstarchy vegetables. The low-carb intake leads to KETOSIS, in which the body burns fat for energy. Successive phases of the meaty diet gradually add more carbs--nuts, berries and veggies--as weight loss slows...
...will be helping supermarkets wean themselves from a slew of so-called vendor allowances, which suppliers pay to cover everything from how an item is promoted to how much shelf space it gets to how much of it is sold. These allowances have little to do with consumers and add complexity to operations. Yet the industry has relied on them for profits--instead of, say, finding and selling the stuff that shoppers really want. Grocery manufacturers, who have leaned on the allowance system to help launch new products and unload unpopular ones, were forced to shift gears because Wal-Mart...
Industry analysts are unsure whether many young readers will ever convert to paying customers. But the analysts mostly agree that the freebies add value by increasing market share and attracting new, youth-seeking advertising dollars. The Tribune's RedEye (circ. 85,000), for example, has not turned a profit, but it has attracted 350 new advertisers to the Trib. Plus, since newspaper companies use existing assets like printing plants, journalists and distribution networks, the cost of added operations is incremental, says James Marsh, an analyst at SG Cowen Securities. Most of the free papers are break-even propositions...
...approach is necessary to constrain runaway medical costs. Surveys show that employees consistently want higher-quality health care, and so far, unions have not objected. To safeguard privacy, assistance is offered under strict guidelines, and compliance is voluntary. Pactiv Corp., the Chicago-based manufacturer of Hefty trash bags, may add some sugar to the medicine by offering chronically ill employees incentives to get well. "What if diabetic patients were to get free health-club benefits if they were willing to see a dietitian to control weight and check for eye problems, a frequent complication of the disease?" asks Michael Aldrich...