Word: adelita
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...celebrities or pretenders to that status is complete without the presence of a writer from Women's Wear Daily, the gossipy trade journal of evanescent chic. So when 300 jet setters assembled in Mexico for the opening of a $30 million resort, a by-lined story by Adelita Esterhazy last week dutifully recorded choice bits of fatuousness for WWD readers. But the piece ended on a dark editor's note: before leaving Mexico, "Adelita Esterhazy was walking the beach alone when she was attacked by an iguana. Dr. Eduardo Negrobien was unable to save her. This...
...inspiration behind these noms de plume is WWD Publisher John Fairchild. Most Esterhazy items are written by Fairchild himself (he is usually "Louise"), though Adelita's effort was the work of Karen Winner. The habit of killing off Esterhazys springs from Fairchild's mordant interpretation of the term "once-in-a-lifetime assignment." Says Editor Michael Coady: "It's a fun thing we have around here." Hungarian monarchists on the staff are said to be particularly amused...
Because of the song, Adelita has come to symbolize all the sturdy women of the revolution-such scowling Amazons as Colonel Juanita, who commanded a regiment of Zapata's best cavalry; the handsome, .45-toting blondes of the Café Viena in Guadalajara, who could pick out a tune by firing at piano keys; the thousands of soldaderas who followed their men into battle, gave birth in boxcars, somehow managed also to produce three meals...
...Namesake. In Mexico City last week, on the eve of the 38th anniversary of the revolution, a flashing-eyed, 18-year-old beauty named Rosa Maria Franco was chosen "Adelita 1948." With rifle belts slung across her shoulders, she led a parade across the Zocalo and was wined & dined at Ciro...
...original Adelita had become matronly Adela Velarde de Perez, a secretary in a Chapultepec Park museum. A delegate to the Congress of Veterans of the Revolution, her only part in the fuss over her young namesake was to watch the parade from a crowded grandstand. It had been a long time since the bashful sergeant died in the streets of Torre...