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There was, of course, a good reason for the improvement: the commercials were being written by some of the best songwriters in the country (TIME, May 6, 1957) Cole Porter licensed It's Delovely to DeSoto, then Richard Adler (Pajama Game) wrote seductive tunes for Newport and Kent cigarettes. Frank Loesser (Guys and Dolls) composed a ditty for Piel Bros. beer...

Author: /time Magazine | Title: Tin Pan Alley: Lyres for Hire | 4/21/1961 | See Source »

...proposing articles are really disappointing: "Anatomy of a Victory" because it is almost inherently pointless as a post-election-mortem of Ohio, and "An Economic Alternative for the GOP" because, although potentially interesting enough, it only rambles tediously in sketchy recapitulation of the books of Louis Kelso and Mortimer Adler...

Author: By Robert W. Gordon, | Title: Advance | 4/18/1961 | See Source »

...disciple of Freud, who later split with him, made a cult of birth trauma. To him life was a process of individuation, which meant a series of separations ? birth, weaning, going to school, heading a household. To Rank, anxiety was the apprehension involved in these separations. Alfred Adler, apostle of inferiority feelings, never formulated a full-blown theory of anxiety, but showed more insight than his Vienna rivals in seeing the uses that the neurotic makes of anxiety. If it blocks his activity, it permits him to retreat to a previous state of security, to evade decisions and responsibility?...

Author: /time Magazine | Title: Medicine: The Anatomy of Angst | 3/31/1961 | See Source »

...recent officer elections for next year the Harvard Hillel Society elected Norman T. Adler '62, of Leverett House and Chicago, Ill., President; Jay M. Pasachoff '63, of Quincy House and New York City, Vice-President; and David M. Goodhiatt '63, of Adams House and Philadelphia, Pa., Secretary-Treasurer...

Author: NO WRITER ATTRIBUTED | Title: Officers Elected | 3/24/1961 | See Source »

...subject very nearly drowned him in glue. "A Gary Cooper is rare, there is only one," recited Poet Audrey Hepburn, "and there will never be another under the sun." Milton Berle risked a hail of hot lead by saying: "Coop got his first Green Stamps from Polly Adler." Carl Sandburg announced that he and Sinatra had founded an organization in Cooper's honor called GADIEP (Grand Association of the Descendants of Illiterate European Peasants). Said Cooper, legs stretching contentedly from the dais to the far side of the room: "If someone were to ask me am I the luckiest...

Author: /time Magazine | Title: Spectacles: Party Spirit | 1/20/1961 | See Source »

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