Word: adman
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Dates: during 1950-1959
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...weekly newspaper column, Adman-Author Bruce Barton added another item to the long list of Calvin Coolidge stories. During a visit to the ex-President in Northampton, Mass., Barton recalled, he saw Mr. Coolidge use a telephone for the first time. To check his memory, Bar- ton asked if there had been a telephone in the White House office. Answered Coolidge: "There was one in a booth in the hall I could have used, but I never did. The President shouldn't talk on the phone. You can't be sure it's private, and telephoning...
...Adman's Man. Miller felt that the U.S.'s taste had changed so that his light beer had an advantage. To get quantity to match his quality, he spent most of the $25 million building a completely new brewhouse, expanding the bottling shop. He boosted capacity from 800,000 to 3,000,000 barrels a year, signed up distributors in all 48 states and in the Hawaiian Islands. He also set up an International Division to handle sales abroad...
Author Hawley, a businessman himself, got to know the ins & outs of corporate life in 25 years with Armstrong Cork Co. Born in South Dakota, he joined Armstrong in 1927 as an adman, worked up through sales and finance to become advertising director. A short-story writer for slick magazines on the side, Hawley quit Armstrong six months ago to write his first book. Some of his reviewers, he says, were baffled by Executive Suite: they were so accustomed to caricatured businessmen that they kept looking for the tongue in Hawley's cheek. Hawley is not discouraged...
...Charles Mendl, 80, one of the last of the sabled international set, received a belated bequest from the late Albert Lasker, philanthropist and Manhattan adman: $5,000 and a box of 100 monarch-sized Havana cigars. Said Sir Charles, grateful but slightly puzzled: "All I ever did for Lasker was to get him rooms at another hotel when the [Paris] Ritz was full-up during the tourist season...
Last week in Manhattan, a jury awarded Adman Jones $300,000 damages. Jones hailed the verdict as a precedent that would "make officers of any advertising agency think twice before stealing the top accounts...