Word: adman
(lookup in dictionary)
(lookup stats)
Dates: during 1960-1969
Sort By: most recent first
(reverse)
Behind the G.O.P. victories in Colorado were Denver Adman Jean K. Tool, 43, who took over as state chairman two years ago, and Robert E. Lee, a backroom pro who heads the Denver party organization. Between them, they replaced 40% of the county chairmen, cut the average age of district captains from the 70s to the 40s, raised money for a radio and television blitz-and produced two of the most attractive candidates anywhere. They were Lawyer John Love, 45, for Governor, and Representative Peter Dominick, 47, for the Senate...
Virginia-born Sam Kootz, who now has Hans Hofmann, was also an early champion of nonobjective art. A onetime lawyer and then adman, he was writing about American art as far back as 1930, became convinced that the wave of the future in art lay in the U.S. and that the U.S. should start paying attention. And so, in 1945 he signed up Robert Motherwell and William Baziotes, packed them off to Florida to paint. Later, Adolph Gottlieb and Sculptor David Hare joined the list. Kootz refused to take Pollock, and when he began adding such foreign names as Soulages...
Everyone can also be a worrier, for insecurity is the rule. The admen live in a world where the stealing of accounts and executives is a way of life, and where a client's hunch or whim may erase a score of jobs overnight. On average, the U.S. adman changes his job once every three years during his 30s and once every four years during his 40s-a far swifter turnover than in corporate life as a whole...
...fast-turning world of packaged goods, where advertising budgets often run higher than the costs of production and a blindfolded customer can scarcely distinguish between competing brands, it is the adman's task to find and exploit any slight difference, real or imagined, in his client's product. Says one top packaged-goods executive: "If we've got a real product difference, we could let any kid from the Harvard Business School write the ads. When we've got parity of product, though, that's when we need the pros...
GANGER: The Businessman's Adman...