Word: adman
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Dates: during 1990-1999
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...midweek Bush himself was chafing at the Truman approach. So he sought help from outside advisers, including two key figures from his 1988 campaign: political adman Roger Ailes and pollster Robert Teeter. Both men told Bush that his attempts to hang the budget mess on the Democrats looked defensive and that he would do better to change the subject. "Let's remind people that we've got some good things accomplished," a third adviser recommended. "Talk about the Clean Air Act. Talk about the gulf, which is more presidential. Above all, be yourself...