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Word: adman (lookup in dictionary) (lookup stats)
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...least reason why Ayer got the Army account was because lean, baldish, 43-year-old Clarence Lumpkin Jordan, Ayer partner, knows Army ways. Adman Jordan left Ayer in 1916 to join the French Army, later won the D. S. M. as first lieutenant in charge of ammunition dumps for the First Army of the A. E. F. in France. As a director of the Army Ordnance Association he has lectured big Philadelphia industrialists for years on the necessity of keeping their plants in shape to turn out ordnance, come...

Author: /time Magazine | Title: ADVERTISING: The Army Account | 8/26/1940 | See Source »

...Johannesburg to persuade the crusty British South African (DeBeers) diamond syndicate to step up its ailing sales with a U. S. advertising campaign. At Lumbo, Mozambique, his Imperial Airways flying boat smacked head-on into a jetty in landing, killing two passengers and flinging Adman Lauck against a bulkhead with such force that his pipe was split and a section driven an inch-deep into his tongue. Dumped into the harbor by a steward, he lost his life preserver, was rescued, later found the harbor was infested with sharks. Not until three months after he landed the $500,000 diamond...

Author: /time Magazine | Title: ADVERTISING: The Army Account | 8/26/1940 | See Source »

First dealings of Adman Maxon and his new client occurred 25 years ago. At that time young Maxon was proprietor of a lunch wagon outside the Ford plant in Highland Park. One of his best pint-of-milk customers was Henry Ford. After a try at pro football with a pickup team of former Carlisle Indians, Maxon spent a year as advertising manager of Detroit's R. H. Fyfe & Co. ("America's Largest Shoe Store"), then became assistant city editor of the old Detroit Journal. He was fired for palming off a phony story on the city editor...

Author: /time Magazine | Title: ADVERTISING: Detroit Fireball | 8/12/1940 | See Source »

...Apple of Adman Maxon's eye is his summer home, the Cabin, in the Northern Michigan town of Onaway (pop. 1,492), where he was born. The Cabin is a modest estate of eleven buildings equipped with every comfort. Items: two tennis courts, stables, a large playhouse complete with full-size soda fountain (because Maxon could never afford to buy enough sodas when he was a boy). He can and does bed & board 72 guests at a time, sometimes entertains up to 400 guests a week. Often as not they include overalled members of the six-team Onaway softball...

Author: /time Magazine | Title: ADVERTISING: Detroit Fireball | 8/12/1940 | See Source »

...Middle West's biggest, he has no new business department (except himself). Wary of prima donnas, he makes all of his executives write advertising copy, writes all of the institutional copy himself. Sample: the current Heinz campaign, which is based on Maxon's boyhood reminiscences. Last year Adman Maxon drew $98,000 salary. In the personal income-tax figures for the whole U. S., he was 53rd on the list...

Author: /time Magazine | Title: ADVERTISING: Detroit Fireball | 8/12/1940 | See Source »

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