Word: adman
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...Adman William G. ("Turk") Jones decided he had had enough of the frenzied pace of Madison Avenue: "Learning to shave on airplanes," as he puts it. So he quit his job in Manhattan, sold his house in the suburbs and in 1946 moved his family to a farm in central Pennsylvania. Then he began to do what he had always wanted-plant trees. Jones had a green thumb, his seedlings thrived, and word of his tree farm began to spread. Consequently, after Pennsylvania passed a law in 1948 requiring strip miners to refill and replant the land they had ravaged...
...discussion of how women can help themselves, the word "enrich" floats like through an adman's copy on breakfast cereals. A bored housewife can "enrich" her life by volunteering. A woman returning to work can gain valuable experience by volunteering. High school and college students can learn first hand about possible careers. And in a series of chapters strangely reminiscent of "Ask Beth" and her advice to lonely high school freshmen, Loeser recommends volunteering to widows divorcees, new people in town and retired women; and woman, that is, who is lonely and in need of company...
Buzz Bennett, known on the air as Captain Boogie, is a 32-year-old bushy-haired former disc jockey who dresses like an Old Western street freak, talks like a Madison Avenue adman and currently has a six-figure income. Bennett is a radio doctor-one of the top half a dozen itinerant programming consultants who specialize in transforming dull and unprofitable pop-music stations into listener-loaded moneymakers...
...French Adman Claude Neuschwander, 40, is a self-proclaimed "man of the left"; he is also a skilled professional manager. Now he has stepped into a job that will demand both those oddly matched qualities. The French Ministry of Industry and Scientific Development has named him to take over the Lip watch factory in Besançon, which has become a symbol of revolution to French labor and industry and an embarrassment to the Pompidou government. Last spring, after Lip went bankrupt and rumors spread that some layoffs were planned, workers seized the plant and ran it for 68 days...
...releases, Dynamic House/Tele House works exclusively with recycled masters from conventional labels. In its two years of existence, it has released 15 packages, 13 of which have been certified as gold records for million-dollar-plus sales. Dynamic's founder and president, high-voltage ex-Adman Larry Crane, 37, relies heavily on the current nostalgia vogue and on the existence of a large public that does not frequent record shops. "Anybody willing to write away for a record and wait four to six weeks to get it," he observes, "is not an average record customer." Along with Columbia House...