Word: admen
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Dates: during 1950-1959
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Along Manhattan's Madison Avenue, where no one ups periscope without first checking with the research boys, admen were passing around the latest...
Television took a drubbing last week from one of its dearest friends: a TV adman. John P. Cunningham, head of Cunningham & Walsh, Inc., whose clients will funnel $20.8 million into TV this year, told 700 admen in Atlantic City that today's "pallid programing" is fast robbing even the best commercials of their power. Said he: "People will watch programs that bore them, but they tend to tune out their minds, which is bad for advertising...
...Girl Scout Age. This saloon McNulty celebrated and helped make famous -until it became blighted by literary admen: "Nobody goes there any more; it's too crowded." And, not far from Costello's, in the heartland of McNulty's world, half a block of stores has recently been razed to make room for the cleanly headquarters of the Girl Scouts of America, who will have no difficulty at all in identifying the trees. It is all very sad, but McNulty's work remains to lighten the loss. His art was as well-hidden and as obvious...
...agency (1956 billings: $194.5 million), Revson took the precaution of siphoning off part of his business to three smaller firms. But the big problems flowed into BBDO along with Revson. The biggest was the fact that Client Revson demanded top-quality advertising and simply worked too hard for the admen to keep up. The weary admen began agreeing with Revson's bad ideas as well as his good ones in order to crawl home to the wife and kiddies. His brand of rugged individualism overpowered those accustomed to the grey-flanneled politeness of modern, managerial-type clients...
...powerful TV networks will wage the strongest campaign against the pay system. So will their admen and the moviehouse operators, who stand to lose business. They argue that pay TV will drain the free networks of talent, penalize the majority in favor of the minority that would be able to pay for a better show. Cracked CBS President Frank Stanton: "Television could not long remain half free and half...