Word: admitting
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There are no reliable estimates of spending on alternative marketing, in part because agencies and clients rarely admit to using stealth methods. Certainly, it represents a small fraction of the estimated $236 billion that will be spent this year on traditional print, broadcast, radio and online advertising in the U.S. But industry experts say that outlays for alternative campaigns are growing rapidly--and that Madison Avenue has little choice but to seek new ways to push products. After tightening their belts during the recession, clients are increasingly wondering what exactly their hefty ad budgets are getting them and "demanding greater...
...victims disagreed. About 300 mostly gray-haired Chinese protested the decision outside a government building in Changde, where they raised banners reading, "Admit the Crime and Compensate!" Meanwhile, a subtle, long-awaited change seems finally to be under way in Japan. After decades of denial, ordinary Japanese are displaying a creeping contrition that is reflected in the courtroom, if not yet by the government. In April, a district court in Fukuoka ordered the Mitsui Mining Co., a subsidiary of one of Japan's biggest conglomerates, to pay $1.4 million apiece to 15 Chinese forced to work in the company...
Toward the end of a war, a simple truism applies: it is better to negotiate a surrender than to fight to the death for a losing cause. Though environmentalists may be loath to admit it, this is their choice in the battle over genetically modified foods. Despite the best attempts by European activists to seal off the Continent from what they call Frankenfoods, the new science of farming is here to stay. So if environmentalists want to help shape the future of agriculture, it's time to raise the white flag and ask the world's bioengineers for a seat...
...Percentage of Americans who admit to having impersonated Elvis Presley, at least in the mirror...
This hopeless defiance has grown in the Palestinians during the intifadeh. Those who feel it admit they have let go their hold on logic, stopped trying to think of solutions and turned to the welcoming, numbing embrace of death. Men like Abu al-Fahed would have made unlikely martyrs before these two years of bloodshed. With five children, he would not have gone out to die on a suicide mission and leave his family without a wage earner. And though he is religious, like most Palestinians, he is no fundamentalist with dreams of paradise. Jobless because Israel no longer allows...