Word: ads
(lookup in dictionary)
(lookup stats)
Dates: during 1950-1959
Sort By: most recent first
(reverse)
...network can be run for profit without giving the advertiser control of the programs. British sponsors buy time on ITV as advertisers buy space in newspapers, can choose their time of day but have no say about the program that backs up their commercials. Hence, unlike Madison Avenue ad agencies, they cannot dictate the kind of "programing concepts" that, originality-wise, may be nowhere, but that, rating-wise, are surefire. Nor can they exert pettifogging censorship; e.g., on one drama show, Ford ordered the producers to kill a shot of the New York skyline because it highlighted the Chrysler Building...
...more than Madison Avenue and the cosmetics industry could bear. When it comes to business, Revson not only knows all the answers, he knows the questions too. To underlings and admen who do not know them, Revson is a merciless taskmaster. He has axed his way through seven different ad agencies in the past three years, rubbed off dozens of account executives. At one time his executive turnover was so great that people who stayed at Revlon a year, so the story goes, got together and had an oldtimers' lunch...
...staid old Tiffany & Co., are not exactly noted for their sense of humor. But last week Tiffany thought it was time for a gentle chuckle and a quiet spoof on those for-the-man-who-has-everything presents. Into the Wall Street Journal went a straight-faced Tiffany ad illustrating a golf putter with a head of 14-karat gold. Price: $1,475. At the bottom of the ad, in the best Wall Street tradition, Tiffany added a line similar to those that appear on security-offering notices: "This advertisement appears for the record only, as the entire stock...
Tiffany knew not what it had wrought. Its "entire stock" was one presentation putter, ordered by the partners of Parker & Co., a Manhattan aviation-insurance firm, to celebrate Managing Partner R. Leslie Cizek's 30th anniversary with the company. No sooner did the ad appear than Wall Streeters started burning up the phone clamoring for their very own gold putters. With a sigh, Tiffany Board Chairman Walter Hoving announced that the store had ordered more of the $1,475 clubs for the men who want everything. And that it also had a less expensive model in base metals, with...
...duped" long enough to fight back feebly. "What are the newsmen to criticize our ethics?" they asked. The New York Times's TV Critic Jack Gould (see PRESS) quoted unidentified network executives who accused almost all TV writers of being "junketeers," i.e., free loading travelers who let networks, ad agencies or sponsors pick up the tab for a trip. And as if to divest itself of any further blame for thus "corrupting" the press, NBC canceled a January junket that had been organized to take 80 reporters to the West Coast...