Word: advertisng
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...coach, often called "Father of American Football," picked each year an All-American eleven. These were presumed to be the best eleven players in the land and the honor of belonging to the group was limitless. The selections were printed in nearly every important journal in the land; the advertisng value of selecting the official All-American was vast. So vast was it that various publications have since attempted to usurp it. Grantland Rice, widely syndicated sports writer for the New York Herald-Tribune, picks an eleven...
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