Word: adwoman
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Dates: during 1990-1999
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...response to all this attention has been largely positive. "It's about time," says Pat Tobin, an L.A.-based adwoman whose clients include Toyota and AT&T. "African Americans helped build this country, and we've been shut out too long." Nevertheless, some blacks are put off by the idea of being treated as a monolithic entity instead of as individuals with tastes as diverse as anyone else's. Indeed, companies that actively pursue the black market run the risk of being criticized for stereotyping black consumers or exploiting them. "There's a fine line between trying to appeal...