Word: africanizing
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Dates: during 1960-1969
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...political upheavals, Unilever has discovered many new markets and diversified in dozens of directions. With steadily rising sales, which last year reached $689 million, it retains its position as the largest private enterprise in tropical Africa. The United Africa Co. (U.A.C.), Unilever's principal subsidiary in its African group, is so pervasive that local people say "Big Daddy owns...
Like a Chameleon. It often seems that way. Durable Unilever has been a father figure in African enterprise since Lord Leverhulme, founder of the firm's British branch, in 1911 won a concession from Belgium's King Leopold II to develop a 1,875,000-acre plantation in the Congo. The company planted oil palms for its soap, later prospered by buying farm products from the Africans and selling household goods to them -pocketing a profit on both ends. Reaching out, U.A.C. also became the biggest merchandiser in the 14 former French colonies of Africa...
When independence swept in, the omnipresent company was a ready target for criticism, or, as Unilever's African Group Chairman Arthur Smith recalls: "It was so convenient for some people to stigmatize the company." U.A.C. absorbed some severe losses, notably in the Congo and Ghana, but proved to be more adaptable than an African chameleon. Rather than cut and run, it decided to stay and grow along with a yearning market. During the terrifying upheavals in the Congo, Unilever men opened new plantations even while existing ones were being overrun by the Simbas. The company also opened up more...
Biggest of the builders is Milan's Impregilo, which is a permanent com bine of three firms. It is responsible for four African dams, another in Iran, and one under way on the Euphrates River in Turkey. Along with these projects, worth $300 million altogether, Impregilo recently outbid an Anglo-German consortium for a $250 million hydroelectric project on Peru's Mantaro River. Tackling smaller-paying jobs as well, Impregilo is helping move the temples of Abu Simbel before the area is fully flooded...
...Wilde unfolds this simple tale with elemental force, and acts it accordingly. His natives are not the usual faceless blacks but human beings whose capacity for violence the hero quickly matches. In the script, sparely written by Clint Johnston and Don Peters, a few scraps of English dialogue and African dialect count for less than the surprise of a snapping twig or the insistent throb of drums, injected into the bloodstream of the film like so many shots of adrenaline. Without insulting modern Africa, Naked Prey writes the wild poetry of its past in raw colors...