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Word: aimed (lookup in dictionary) (lookup stats)
Dates: during 1980-1989
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Usage:

...fashion, less is usually more, meaning that attention has long focused on the American consumer who wears size 14 (roughly 5 ft. 4 in., 150 lbs.) and under. Now U.S. manufacturers and retailers are beginning to discover that more can be more too. They are taking increasingly solicitous aim at a zaftig audience that wants to look good in anything from size 16 (usually about 160 lbs.) to, well, a lot more than that. Along the way, these merchandisers are reaping impressive profits by catering more assiduously to a roughly $10 billion sector of the fashion market. Says Nancye Radmin...

Author: /time Magazine | Title: In Fashion, Bigger Is Now Beautiful | 5/4/1987 | See Source »

While McArthur has repeatedly declined to be interviewed directly by The Crimson, Assistant Dean Joseph L. Bower recently echoed McArthur's earlier statements, saying that "fundamental" curriculum changes with an aim of focusing on ethics would be implemented at the B-School during the next 10 years. Bower would not elaborate, saying major reforms are still under consideration by the faculty...

Author: By Teresa A. Mullin, | Title: Can the B-School Teach Right From Wrong? | 4/29/1987 | See Source »

Since the U.S. resumed military aid last fall to the contras in their seven- year-old war against the Marxist-oriented Sandinista government, the rebels have left their training camps in Honduras and established new bases inside Nicaragua. Their aim has been to resupply troops in the northern province of Jinotega. While still small in number, the camps are becoming an important adjunct to the air-supply operations that furnish rebels in Nicaragua with the bulk of their food and weapons...

Author: /time Magazine | Title: Nicaragua Lifeline for a Rebellion | 4/27/1987 | See Source »

...study states that Cornell should aim to fill at least 90 of the 300 faculty positions that are expected to open up over the next five years with minority members. Ideally, the report concludes, by 2017 fully 25 percent of Cornell professors should be from minority groups...

Author: By Michael E. Raynor, | Title: Cornell Profs Draw Up Minority Hiring Plan | 4/25/1987 | See Source »

...drugstores, the familiar white boxes say Johnson & Johnson. But in court the ampersand was changed to versus, and the aim was not to relieve pain but to exacerbate it. One Johnson was Barbara ("Basia"), nee Piasecka, the Polish-born cook-chambermaid who became the third wife of J. Seward Johnson, heir to the pharmaceutical fortune. At the time of their marriage in 1971, he was 76, she was 34. The other Johnson signified J. Seward's six litigious children from his two previous marriages, excised from the old man's will shortly before his death...

Author: /time Magazine | Title: Bookends: Apr. 13, 1987 | 4/13/1987 | See Source »

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