Word: aire
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Dates: during 1970-1979
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Such is the impression created by America's all-purpose early alert system. Day after day the air bleats and print blinks with warnings and alarms. Cancer alerts have become almost as commonplace as weather reports. Strictures on how to avoid heart attacks pop up everywhere. Preventive campaigns stir up a constant din of sermons against careless driving, against starting fires, against getting too fat. It is like the continual murmur of doom's own voice...
...symphony of warnings even has elaborate seasonal variations. Christmas, for instance, is the time to avoid giving little Johnny toys that can maim or pajamas treated with carcinogenic flameproofing. But every season brings fresh cautions against some new menacing gunk found in air, water, food, medicines. This year alerts were raised about stuffs used to treat dandruff, insomnia, alcoholism and high blood pressure...
...than during the same period in 1978. A relatively warm November has helped, but the Department of Energy gives much of the credit for the shrinkage in demand to high prices that in turn have led to greater conservation efforts. Citizens are discovering that plugging holes to keep cold air out and hot air in actually works?and saves money. This may not add up to Jimmy Carter's "moral equivalent of war," but the President's description of the energy crisis no longer seems absurd. Heat itself has regained its elemental magic, and keeping warm has become a tribal...
...reflects social change. If that is true, then the solar age may be on its way. In San Diego County, all new residences built after Jan. 1, 1980, must have solar hot-water heaters. In Santa Fe, solar-home builders Wayne and Susan Nichols estimate that a combination of air-lock entries, good insulation and solar heat radiating from a green house and rockbed system houses could reduce heating costs by up to 90%. When the town fathers of Soldiers Grove, Wis., voted to rebuild their often flooded town well above the Kickapoo River, they instructed the architects to design...
...liquid fuel and certain electric models. Safer and cheaper by far are the 79? sheets of transparent plastic offered as "indoor storm windows." Used in combination with Mortite and other caulking compounds (some offered in decorator colors), they can effectively seal out drafts around window frames, balcony doors and air-conditioning units. One Chicago store shows shoppers a quick how-to-do-it movie to help them with installation. Insulated window shades, made of a multilayered quilt of polyester and aluminized plastic, are a fancier and costlier option at $60 to $100 per window. For those who can afford...