Word: airlinese
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Without being in Kirk Kerkorian's mind, it's hard to say why a secretive 87-year-old Beverly Hills billionaire would suddenly buy shares in an industrial dinosaur like General Motors. So let's say this: The man doesn't like sitting in the backseat, not in his personal...
Kerkorian's childhood, rough and rootless, may have instilled in him that lifelong drive to get ahead. Born to Armenian immigrant farmers in Fresno, Calif., he moved at least 20 times as a kid, his parents often struggling with the rent. In junior high, he was expelled for fighting and...
against a soundtrack of thumping music and the high-pitched shrieks of revelers. The cruise liner is the latest cheap-and-cheerful venture from Greek-Cypriot entrepreneur Stelios Haji-Ioannou. Ten years after U.K.-based easyJet - now one of the largest intra-European airlines - took off, there's an easy...
Cocktails in the sky just didn't seem like enough to Joanne Smith, who, as marketing chief at Song, the budget arm of Delta Airlines, added novel customer activities--from an in-flight exercise program to an interactive trivia game that pits passengers against one another. Since taking over as...
Mac McLean has been studying plane evacuations for 16 years at the FAA's Civil Aerospace Medical Institute. He starts all his presentations with a slide that reads IT'S THE PEOPLE. He is convinced that if passengers had a mental plan for getting out of a plane, they would...