Word: alasdair
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...Lanark,” Alasdair Gray’s hefty first novel, is often called the “Scottish Ulysses.” The term is a reductive one, a kind of shorthand for any book that comes from the edges of the British Isles, documents the internal struggles of a young man, and experiments heavily with form. Granted, this may seem like a rather limited class of books; but no category, however specific, can hold this novel: though Gray—as much as any modern writer—owes a debt to Joyce, “Lanark?...
Lanark: A Life in Four Books By Alasdair Gray George Braziller In Stores...
...group. "Outdoor advertising is evolving to a world of two-way advertising very, very fast." Marketers love the interaction with consumers, and it's easy to see why: the results are immediate and measurable. "For the advertiser, it really turns out-of-home into a direct-response mechanism," says Alasdair Scott of Filter in London, the firm that developed BlueCasting, the Bluetooth-based system used in the Absolut campaign. The rock band Coldplay used BlueCasting last summer to launch its album X&Y. During a two-week period, 20,000 people downloaded video clips and sample tracks directly from posters...
Marketers love the interaction with consumers, and it's easy to see why: the results are immediate and measurable. "For the advertiser, it really turns out-of-home into a direct-response mechanism," says Alasdair Scott of Filter in London, the firm that developed BlueCasting, the Bluetooth-based system used in the Absolut campaign. The rock band Coldplay used BlueCasting last summer to launch its album X&Y. During a two-week period, 20,000 people downloaded video clips and sample tracks directly from posters in London's main rail terminals. Fifty bus-shelter ads in Britain for the movie...
...There's little evidence so far that the public shares the concerns of the press. "I don't think the average Canadian cares as long as they know their government is being well run," Buckler told a reporter. But Alasdair Roberts, a Syracuse University public-policy professor, asks, "How can the average Canadian make a judgment about whether their government is being well run if they don't have access to the information...