Word: alfa
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...ALFA KENT Austin, Texas...
...exports to the U.S. was more than offset by rising sales within the Market itself. Thus encouraged, nearly all Europe's automakers plan to expand. Ford is building a huge auto assembly plant in Belgium; General Motors' Opel is opening a new factory in the Ruhr; Alfa Romeo intends to hike its output from 300 to 400 autos a day by next year...
...Alfa-Romeo's Giulia "Berline" is the most expensive of the luxury compacts ($3,500) but also the fastest, with a top speed of 107 m.p.h...
...line to include the medium-sized (for Europe) 1500 model. The luxurious Mercedes has acquired the pint-sized DKW, and English Ford has turned its Zephyr and Zodiac lines into luxury cars. In a curious alliance of two state-controlled companies, France's Renault and Italy's Alfa Romeo plan joint dealerships which will be able to offer the customer everything from a spartan $1,100 Renault R4 to a $20,000 custom-built Alfa sports coup...
...Palais des Expositions, glittering new MG, Alfa Romeo and Mercedes models had been assembled for the city's annual automobile exhibition. There was only mild competition from the diplomats meeting in that hall of doom, the League of Nations' old Palais, for last week's 17-nation disarmament conference. The West at least went out of its way to offer new accessories, but the Russian delegates had scarcely bothered to touch up their old, familiar model...