Word: alitalia
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...week's end chiefs of most major European air carriers were imploring their governments to "order" new low fares. British Overseas Airways Corp. won approval of a $210 round trip between New York and London. Italy's Alitalia set a $199 New York to Rome round trip-887 miles farther than London-for $11 less. And Air France expanded the war to the West Coast by announcing a $362 round-trip fare from Los Angeles to Paris...
...each other right out of business. Airline executives fear precisely that-particularly if the price war spreads to adult passenger fares as well. At week's end, some major airlines set plans for $200 round-trips from the East Coast for travelers of any age. Says Guido Vittori, Alitalia's general manager for North America: "Once a war like this is started, who knows where it will...
...attack came shortly after the Pontiff stepped out of his chartered Alitalia DC-8 into the bright sunshine at Manila airport. As Paul and Philippine President Ferdinand E. Marcos pushed through throngs of admirers, a crewcut man in gray clerical garb, holding a crucifix, rushed forward. Suddenly he slipped a foot-long Malay dagger out of his sleeve and lunged. Churchmen around the Pope blocked the assailant, and security men swiftly wrestled...
Georg Walterspiel, co-owner of Munich's famed old Vier Jahreszeiten, predicts that new U.S. hotels will create "murderous competition in the top class." To meet the American competition, five foreign airlines-BOAC, British European Airways, Lufthansa, Alitalia and Swissair-have teamed up with the London investment banking house of S.G. Warburg and four Eu~-ropean banks to form European Hotel Corp. The combine plans $50 million worth of hotels for the neglected low-price end of the market in London, Paris, Rome, Frankfurt, Munich and Zurich. The American challenge last month prompted a merger by two of Britain...
Many did just that, to the delight of travelers. Pan Am, TWA and Alitalia were selling $299 round trips between New York and Rome. BOAC offered a $260 fare between New York and London; Air Canada came in with $282 between Montreal and London. KLM announced its intention to reduce fares by nearly 50% from North America to Eastern Europe...