Word: alka
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Dates: during 1980-1989
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...video scrapbook celebrating the potent appeal of all those 30-second morality tales with happy endings. Among the "classics" shown: the new groom who, after consuming his wife's first meal ("Honey, I've never seen a dumpling that big"), tries to muffle the sound of Alka-Seltzer s fizzing. The show was a form of recall for the audience ("Hey, l remember that one!"), not only of the commercials but of performers who appeared in them 1 prior to becoming stars. A scrawny Sylvester Stallone hawked Rapid Shave; John Travolta sang in the shower for Safeguard...
...restaurant and dined." And a few sentences later, on Sartre: "A feeling of nausea swept over him as he contemplated the implications of his action. This was an existential nausea, caused by his intense awareness of the contingency of life, and could not be relieved with an ordinary Alka-Seltzer. What was required was an Existential Alka-Seltzer--a product sold in many Left Bank drugstores...