Word: alka
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...gourmet tour of Europe's better restaurants, including Lasserre in Paris, Hosteria de Orso in Rome and the Jockey Club in Madrid. "Travellers bring their own Alka-Seltzer," says the agent...
...need to cry out. Whenever his stomach tightens, he attributes it to indigestion. The result is neurotic: when the boy needs to cry, he senses his stomach tightening, but he is unaware of his need. Thus, he no longer feels. He expresses his need, incorrectly, as the need for Alka-Seltzer...
Zieff was formerly a prominent director of TV ads (Slither is his first feature), and he has cast most of the small parts with the sort of eccentric types who are generally seen on TV urgently requiring an Alka-Seltzer. This may be the reason why every candy bar, every can of beer or other easily identifiable product is conscientiously wrapped in brown paper or covered with a phoney label. Zieff must have worried that any time one of the sup porting cast picked up a prop, Slither might look like a commercial...
...with the slogan: "We're changing our name, but not our stripes." In one of the drive's most successful commercials, the tiger is summoned back to duty from the "Advertising Hall of Fame" and is given a banzai by such sales stars as Speedy Alka-Seltzer, Borden's Elsie the Cow and Planters' Mr. Peanut...
...spent days and weeks probing for suitcases in waist-high snow. They snapped pictures of their predicament. Chunks of aluminum were fashioned into snowshoes; the plane's foam insulation was worked into sleeping bags. Snow was melted into drinking water on the sun-warmed fuselage; pieces of Alka-Seltzer were added to reduce cravings for salt. Talk increasingly centered on food and on great meals they had eaten. One day rummaging for usable debris the bearded survivors stumbled across a stack of 40 plastic plates in the snow and laughed to the edge of hysteria...