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After learning that placebos can range from inert pills to actual doctors, after discovering the distinctions between "disease" and "illness," "healing" and "curing," one can venture into the last half of the collection, where a veritable alphabet soup of terms lurk and psychosomatic explorations abound. Abandon all hope, ye who wrestled with the QRR and plan to enter here: inverse relations and normalized sets of data concerning placebo efficacy literally pepper the pages. Authors Donald D. Price and Howard L. Fields even include an exponential function describing the placebo effect (Feeling intensity = Desire x Expectation...
There's no solution to this problem. New Washingtonians, fresh from other parts of the country, will continue to attach status to employers whose names they recognize. How else to sort out the confusing alphabet soup of federal agencies and interest groups...
Mack says he cruised in his cab for fares coming out of the gay bars on Greenwich Village's dock strip at 3 a.m., ferried young professionals to buy heroin in the West Village's Alphabet City and once spent five hours inching through a flood with five malodorous tourists to Kennedy Airport...
Since last year, OPRAH WINFREY, the greatest force in television, has practically saved the alphabet. It's simple. Oprah selects a title for the book-discussion club she launched on her show last fall. Then everyone in America buys it. This gives her the market clout of a Pentagon procurement officer. Architect FRANK GEHRY saw a long struggle culminate in a huge achievement. His $100 million Guggenheim Museum is scheduled to open later this year in Bilbao, Spain...
...upscale bookseller Rizzoli announced plans to open a branch in a little boite in the main Benetton outlet on Fifth Avenue. The store, full of books about fashion, food and style, is meant to be the last word in trendiness. Its name? The e Cafe. For a decade, the alphabet's most culturally significant letter has been X. First there was Malcolm X, then the X-Men, The X-Files, the X Games, the fX network, and Gen X. But X, alas, is ex, its reign exhausted. The era of E (or e) has begun. The e Cafe joins...