Word: altaian
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...apparent: the several women and one man who spend their time in the five and ten in McCarthy, Texas, are spiritual midgets, made small by life and their own tediously limited ambitions. But there is a double irony, invisible perhaps to those onstage: Playwright Ed Graczyk and Director Robert Altaian can also be counted among the Lilliputians, and it would take the talents of a logician to determine who should get the greater blame for this misguided effort...
...Altaian's hoped that the out-at-the-elbows look might fit in the trend toward cooler, lighter, more comfortable men's wear. It was a long reach. But like manufacturers and retailers all over the U.S., Altman's was taking no chances on passing up whatever the big-spending U.S. consumer might want. Anticipating his whims and angling for his taste were new trends running all the way from cars to corsets...
Spring Song (by Bella and Samuel Spewack; Max Gordon, producer) shows the misfortunes which overtake the Solomon family, Ma (Helen Zelinskaya), Tillie (Frieda Altaian) and Florrie (Francine Larrimore) when Ma refuses to give Florrie $10 to go to Asbury Park. Deprived of a chance to see her own beau, Florrie goes out with Tillie's. The result of this excursion is a baby and a shotgun wedding. By the time the baby arrives, it is plain that in trying to make her daughters do the right thing, Ma Solomon has made bad matters worse. Florrie's beau marries...
...their news of last week's openings, most big U. S. department stores were in constant cable communication with Paris. B. Altman & Co. went a step further, with a transatlantic telephone service. This scheme was originated last year by Altaian's top Fashion Copywriter Laura Hobson. Young, smart Advertising Director John C. Wood planned to launch a display campaign in newspapers and magazines this week to publicize the new designs. The trends of fashions as Altman and other stores studied them last week: There are three predominant silhouets ?medieval, crinoline, Empire. Empire features long toe-length skirts and extremely...
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