Word: amazoned
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...Amazon's stock took a hit in the wake of the iPad launch and book-pricing dispute, falling 9%, although it has since partially recovered. Some analysts believe the sell-off was overblown. "I think the Street is making a bigger noise out of it than it really is," says Khorsand...
...Even if the Kindle does lose market share, it only accounted for about 2% to 3% of Amazon's total revenue in 2009, and is only projected to represent 6% in 2010, says Douglas Anmuth, a director at Barclays Capital. (Get the latest gadget news and reviews at Techland.com...
...Instead, many analysts see Amazon's biggest growth coming from its international operations, expansion into new merchandise and the addition of more third-party sellers. Its November acquisition of online shoe giant Zappos, for example, contributed $200 million of revenue to the company's fourth quarter. The number of active third-party sellers rose 27% to 1.9 million, and revenue from international sales climbed 49% to $4.56 billion in the latest quarter...
...Some see Amazon's biggest growth coming from further expansion into electronics, apparel and consumer products, ranging from shampoo to groceries. Amazon's ability to cross-sell products to existing customers is powerful. "When you've got an account opened at Amazon and they have your credit-card information and they also happen to have some of the lowest prices, it's very easy to start buying on Amazon items that may be outside people's traditional products that they buy online," says Sebastian. "I've been buying diapers from Amazon - not just the books that I would have bought...
...Still, Amazon isn't without risk...