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Word: amber (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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Usage:

...sweet-smelling of odors and one which you cannot buy, for it is nothing less than a confused compound, a farrago of a thousand smells. Even could you afford to buy the thousand bottles of perfume and eau de cologne, the bath powders, and the multiple packages of amber soap that lie in tissue-papered state, you still would not have smell, unless you could also the time, the long, bored months during which the smells gathered and deepened on the shelf...

Author: By Karen A. Odom, | Title: Drugstore | 12/6/1979 | See Source »

...years the autumn landscape in the fertile Red River valley of North Dakota and Minnesota was unchanging: acres of wheat extended to a flat skyline broken only by the lonely silhouettes of grain elevators. Now the amber waves are interrupted by broad patches of dark brown, and the horizon is punctuated by tall processing towers. These are signs of the region's hot new cash crop, which is also becoming an important export: the sunflower...

Author: /time Magazine | Title: Business: Flower Power On the Plains | 11/26/1979 | See Source »

Still, there is an amber light flashing caution in the industry. Even with the substantial customer demand and profit margins that average from 8% to 10%, automakers fear that some of these high-strung dream cars may be speeding down the road to extinction. They will hardly be done in by soaring gas prices. A West German dentist earning more than $100,000 is unlikely to quibble over an extra 50c or so a gallon. And in fact the graceful sprinters with the impeccable pedigrees sip gas daintily, considering their performances: a Maserati Quattroporte gets 16 m.p.g...

Author: /time Magazine | Title: Business: Exotic Steals at $40,000 | 10/22/1979 | See Source »

When the New Bedford Gas & Edison Light Co. asked for permission to install energy-efficient amber streetlights on Cape Cod, Artist Eloise Barnhurst strenuously objected. At a public hearing in Falmouth, Mass., Barnhurst, who serves as a consultant on color to cosmetic companies and advertisers, warned that amber is a potentially explosive mixture of red and yellow. Said she: "Red is the color of sex, but yellow is a nerve energizer that keeps us awake...

Author: /time Magazine | Title: Nation: Highlights | 9/24/1979 | See Source »

Thus, in her view, an amber glow could make pedestrians and motorists both sexy and cautious. Said Barnhurst: "Our bodies and minds will not know which way to go. Everyone knows you can't think and make love at the same time." The resulting frustration, she said, might lead to "increased vandalism and other types of misbehavior." In fact, she said, once while driving past a Hyannis motel with amber lights, she "wanted to scream, run and throw rocks through the windows." But she restrained herself because she is "61 and self-contained...

Author: /time Magazine | Title: Nation: Highlights | 9/24/1979 | See Source »

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